Privacy Policy

1. Who We Are

Hyper Scale Local is a trading name of Hyper Scale, a UK-based digital marketing company. We are committed to protecting your privacy and handling your personal data responsibly.

Registered Address: Unit 1, The Barns, Bulrushes Business Park, Coombe Hill Road, East Grinstead, West Sussex, RH19 4LZ

Email: [email protected]

Phone: 01342 612161

2. What Data We Collect

We may collect the following personal data:

Contact information: Your name, email address, phone number, and business name when you fill in our contact form, call us, or email us.
Payment information: When you subscribe to one of our plans, payment is processed securely through Stripe. We do not store your card details on our servers.
Business information: Details about your business, such as your business name, address, and industry, which are necessary for us to deliver our services.
Website usage data: Anonymous data about how you use our website, including pages visited, time spent, and referring sources. This is collected through cookies and analytics tools.
Communication records: Records of correspondence between you and our team, including emails, phone calls, and messages via WhatsApp.

3. How We Use Your Data

We use your personal data for the following purposes:

To provide and manage our local SEO services, including Google Business Profile and Bing Places optimisation.
To process payments through our secure payment provider, Stripe.
To communicate with you about your account, services, and any updates.
To respond to enquiries submitted through our contact form, email, phone, or WhatsApp.
To improve our website and services based on anonymous usage data.
To comply with legal obligations.

4. Legal Basis for Processing

Under UK GDPR, we process your personal data on the following legal bases:

Contractual necessity: Processing is necessary to fulfil our contract with you when you subscribe to our services.
Legitimate interests: We may process data where it is in our legitimate business interests, such as improving our services and communicating relevant information to you.
Consent: Where you have given clear consent for us to process your personal data for a specific purpose, such as receiving marketing communications.
Legal obligation: Where processing is necessary to comply with a legal requirement.

5. How We Share Your Data

We do not sell your personal data to third parties. We may share your data with:

Stripe: Our payment processor, for handling subscription payments securely.
Google and Microsoft: As part of managing your Google Business Profile and Bing Places listings on your behalf.
Analytics providers: Anonymous website usage data may be shared with analytics services to help us improve our website.
Legal authorities: If required by law, regulation, or legal proceedings.

6. How We Protect Your Data

We take the security of your personal data seriously. We use appropriate technical and organisational measures to protect your data against unauthorised access, alteration, disclosure, or destruction. Payment processing is handled entirely by Stripe, which is PCI DSS compliant.

7. How Long We Keep Your Data

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected. Specifically:

Active clients: Data is retained for the duration of our service agreement and for up to 12 months after the end of the agreement.
Enquiries: Contact form submissions and enquiry records are retained for up to 24 months.
Financial records: Payment records are retained for up to 7 years as required by UK tax law.

8. Your Rights

Under UK GDPR, you have the following rights:

Right of access: You can request a copy of the personal data we hold about you.
Right to rectification: You can request that we correct any inaccurate or incomplete data.
Right to erasure: You can request that we delete your personal data, subject to legal obligations.
Right to restrict processing: You can request that we limit how we use your data.
Right to data portability: You can request your data in a structured, commonly used format.
Right to object: You can object to our processing of your data based on legitimate interests.
Right to withdraw consent: Where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us at [email protected] or call us on 01342 612161.

9. Cookies

Our website uses cookies to improve your experience and help us understand how the site is used. For full details on the cookies we use and how to manage them, please see our Cookie Policy.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

11. How to Complain

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Website: ico.org.uk

Phone: 0303 123 1113

We would appreciate the chance to address your concerns before you contact the ICO, so please reach out to us first at [email protected].